Fuji X M1 + Fujinon 16-50 mm f3.5-5.6

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Incorporates the patented, internationally acclaimed and multi-award winning 16.3-megapixel APS-C X-Trans CMOS sensor, the same as the FUJIFILM X-Pro1 and FUJIFILM X-E1

The FUJIFILM X-M1 is equipped with a large APS-C X-Trans CMOS sensor, which offers image quality comparable to that of full-frame sensors. The sensor's unique color filter matrix minimizes muaré and chromatic aberrations without the need for a low-pass optical filter, while dramatically increasing resolution capacity with the same number of pixels to produce sharp, texture-rich images.

The design takes full advantage of the potential of high-performance targets. It delivers clear images with incredibly low noise levels in low-light conditions, at night and indoors, where high sensitivity would normally be necessary. The sensor faithfully reproduces the warm tones of human skin and the intense colors of the sky, from the deep blues to the reddish hues of the sunset.

Users can adjust sensor sensitivity from normal 200 ISO to 6400 ISO in 1/3 pass increments, and can even take advantage of the extended range of 12800 ISO and 25600 ISO for incredibly clear, noise-free images in low light or at night.

Fast response thanks to the EXR II processor

The EXR II processor enables stress-free photo shoots with a boot time of 0.5 seconds (*1), a shutter release delay of 0.05 seconds, and a maximum burst rate of 5.6 frames per second (max. 30 frames*2).

Designed to enable one-handed operation with intuitive and fast selection of functions to make unforeseen shots with spectacular results.

All adjustable buttons and dials are located on the right side of the camera's rear LCD panel for maximum manageability and ease of use in unforeseen shooting. When the camera is held only with the right hand, the location of the buttons has been designed to allow access to all functions and make the necessary adjustments easily

The mode dial allows you to select the optimal scene setting with access to the [SR Auto Advanced] mode, which automatically recognizes the scene type for a fail-safe photograph, and the [Advanced Filter] function for artistic photography.

The camera is equipped with two control dials, which allow users to quickly adjust the aperture, shutter speed and exposure compensation with the thumb. Specific buttons are also included to access frequently used functions such as white balance, burst and macro mode, so there is no need to go to the menu screen for each adjustment change, allowing for quick and intuitive operation.

Compact and lightweight body with a modern and retro design inherited from the FUJIFILM X-Pro1 and X-E1

The X-M1 conveys a classic and elegant feel like the popular FUJIFILM X-Pro1 and X-E1 cameras. And most importantly, thanks to its lightweight, compact design and its size of about half that of a regular SLR body (66.5mm high and 39.0mm deep), users can comfortably carry it in a bag without having to worry about it bulging too much.

The X-M1 weighs just 330 grams(*3) despite incorporating a large APS-C CMOS sensor, a tilting high-definition LCD display, an integrated flash, wireless image transfer and a contact shoe.

The X-M1 will be available in three colours: black, silver and brown.

3-inch tilting high-definition LCD display with 920,000 dots for creative photos from multiple angles.

The 3-inch high-definition LCD screen tilts up and down, making it easy to shoot at ground level flowers and pets and also shoot over a crowd of people. It is also suitable for recording video on a tripod to expand your shooting style.

FUJIFILM Super i-Flash technology that regulates flash intensity according to scene

The X-M1's high-precision integrated flash, rated equivalent to guide number 7 (*4), uses FUJIFILM's Super i-Flash technology to regulate the amount of light it emits depending on the scene. In low-light interior portraits or close-ups of food accessories/plates, the flash controls its intensity to reduce areas burned by excess light. It also offers the perfect fill flash for photographing people against the light or under intense sunlight that casts shadows on the face.

Wireless image transfer allows you to instantly transfer high-quality images to a mobile device or computer

The wireless image transfer feature allows users to transfer their photos immediately to the smartphone or computer. Increase the enjoyment of photography by allowing you to easily upload your favorite images to social media or share them with your friends.

The camera has a built-in wireless image transfer function that uses the specific "FUJIFILM Camera App", which can be downloaded for free, to transfer and save your favorite photos to a smartphone or tablet. You can transfer the pictures you want with the Wi-Fi button to upload to social media or share with your friends.

Users can also view and import images and videos to the camera from a smartphone or tablet. The feature can also get location data from your smartphone to incorporate into photo information.

Get creative with your photographs using the popular special effects included in the camera

With the eight advanced filters, users can add special effects before capturing the image: toy camera, thumbnail, dynamic tone, pop color, smoothed focus, high key, low key and partial color. The camera also offers a multi-exposure mode that allows you to overlay a second exposure over the first to give a really creative touch.

In addition, the film simulation modes incorporate five different effects that emulate the look captured by the old photographic films: Provia (standard) for natural color reproduction, Velvia (intense) for saturated tones, Astia (soft) for soft gradation, sepia and black and white.

Full HD video recording

The FUJIFILM X-M1 can record Full HD (1920x1080) video at 30 frames per second. Creative effects can be added when recording video with film simulation options such as black and white, and an attractive bokeh effect can be obtained with the large sensor at the maximum aperture

FUJINON XC16-50mm F3.5-5.6 OIS lens (24-76mm equivalent) (*5

The compact and lightweight XC 16-50mm F3.5-5.6 OIS zoom lens (equivalent to 24 mm-76 mm) (*1) will be presented as a kit lens with the X-M1 and is designed to complement the camera perfectly with a focal range from 24 mm to 76 mm(*1). It is ideal for different types of scenes such as interior photography, landscapes and snapshots.

The XC16-50mm lens is composed of 12 all-glass elements in 10 groups and includes three aspherical elements and an ED element. It incorporates seven rounded aperture blades with 17 stops in 1/3 EV increments for precise aperture control.

The use of lightweight lens elements and a highly accurate motor has enabled FUJIFILM to achieve high autofocus speeds. In combination with optical image stabilization, the lens ensures that you won't miss any shooting opportunities.

The lens will be available in two variants: black and silver.

Extensive collection of accessories for the X-M1

Leather cover: Designed specifically for the FUJFILM X-M1, this case offers protection to the equipment and at the same time a proper grip and the premium finish of authentic leather.

Handle: Ergonomically designed to offer the perfect grip.

Clip Flash: Three types to meet all your photographic needs.

Main features of the FUJIFILM X-M1

• 16.3-megapixel APS-C X-Trans CMOS sensor (same sensor as X-Pro1/X-E1)
• High-speed EXR II processor
• Boot time of 0.5 seconds (*1), shutter delay of 0.05 seconds, and maximum burst rate of 5.6 fps (max. 30 frames*2)
• Compact and lightweight body (half the size of an SLR)
• Tilting LCD display (920,000 high definition dots)
• Integrated flash with FUJIFILM Super i-Flash technology
• 200-6400 ISO in 1/3 pitch increments (an extended range from 12800 to 25600 ISO at reduced resolution)
• Full HD video recording at 30 fps
• 49-point AF
• Artistic filters: 8 advanced filters and 5 film simulation modes
• In-camera RAW processing
• Q button for frequently used menu list display and easy setup
• Contact shoe
• Wireless image transfer to smartphones and tablets via the FUJIFILM Camera app
• Modern and retro design, available in three colors: black, silver and brown.

*1 Quick start mode.

*2 Maximum number of frames that can be taken with jpeg setting, use an SD card with speed class 10 or superior

*3 Battery and memory card included, without lens.

*4 200 ISO・m.

*5 Equivalent to 35 mm format.